Clarity. Consistency. Confidence.

How Clear8 works

Most public communication fails because it’s too hard to follow. The sentences run long. The structure is too dense. The language sounds like policy, not people. It’s a barrier for anyone. But for the 48% of Canadian adults who read below a high school level, it’s something worse – a wall.

We built Clear8 to break the wall down.

Step 1: We analyze your content

Clear8 scrutinizes every word, sentence, and paragraph of your text. It checks for complexity, clarity, structure, tone, word choice, and potential accessibility risks. We built the system using global readability benchmarks, plain language principles, and real-world accessibility standards.

Step 2: We score it

Step 3 We help you improve

Your content receives two scores, each out of 100. A Clear Score and a Connect Score.

Clear Score

Measures how easy your content is understood. Includes reading level, active voice, structure, purpose and focus, pronouns, and more.

Connect score

Measures how well your content resonates. Includes action clarity, empathy and tone, trust signals, voice consistency, audience match and more.

Once your content is scored, and if needed, we’ll walk you through the steps to make it better. You’ll get concrete guidance, including a full strategic improvement plan, on how to optimize for clarity, structure, tone, and connection all tied to your actual content and use case. We can even provide sample optimized copy for your reference.

Beyond helping you with immediate content needs, Clear8 gives you the tools to set a new standard of communication across your organization.

Clear8 at work.

Current website for Ontario’s Immigrant Nominee Program, overview

(Scores below benchmark, Grade 13 reading level, fails WCAG AAA compliance)


You may apply for a traveller permit if you are planning to travel outside of Ontario and would like to bring your original accessible parking permit with you. A traveller permit is issued to current permit holders for use related to travel. The traveller permit must be displayed in the vehicle at a point of departure (Ontario airport, train station, etc.) while the original permit is used by the permit holder during their trip.

Suggested Clear8 optimization

(Exceeds benchmarks, Grade 8 Reading Level, passes WCAG AAA compliance)


If you're travelling outside Ontario and need to bring your accessible parking permit, you can apply for a traveller permit. A traveller permit is a temporary permit you leave in your vehicle. Use it at places like Ontario airports or train stations while you take the original permit with you on your trip.

Ontario hospital website, privacy page

(Scores below benchmark, post-graduate reading level, fails WCAG AAA compliance):


We collect personal health information about you in order to provide you with health care or assist in the provision of healthcare to you by other healthcare providers. We may collect this information either from you directly or, in some circumstances, from a person designated to make care decisions on your behalf. The information that we collect may include your name, date of birth, address, health history, and other records of your visits and the care that you received either at Sunnybrook or from other healthcare providers.

Suggested Clear8 optimization

(Exceeds benchmarks, Grade 6 Reading Level, passes WCAG AAA compliance)


We collect your personal health information so we can care for you or help others care for you. We may get this information from you or from someone you trust to make care decisions for you.

This includes your name, birth date, address, health history, and records from your visits to Sunnybrook or other healthcare providers.

Ontario business website, overview page

(Scores below benchmark, grade 12 reading level, fails WCAG AAA compliance):


Technology is driving advancements that are revolutionizing the way we live and work. Our end-to-end product lifecycle solutions support the most complex products across multiple markets, including communications, enterprise, aerospace and defense, smart energy, healthcare technology, industrial and capital equipment.

Suggested Clear8 optimization

(Exceeds benchmarks, Grade 8.05 Reading Level, passes WCAG AAA compliance)


Technology is changing how we live and work
We provide product development services that cover every step, from design to delivery. These services support advanced technology in industries like communications, aerospace, defense, energy, healthcare, industrial systems, and capital equipment.

Whatever it is, the way you tell your story online can make all the difference.